4/04/15

Ford Named Best Overall Truck Brand in 2015 Kelley Blue Book Brand Image Awards




DEARBORN, Mich., April 1, 2015 – Ford claims Best Overall Truck Brand in the 2015 Kelley Blue Book Brand Image Awards – the latest accolade for the brand that introduced the toughest, smartest, most capable and efficient F-150 ever. This is the second consecutive year and the sixth time in seven years Ford has captured the award. Along with the all-new 2015 F-150, truck shoppers’ favorable perceptions of Ford Super Duty F-250 and F-350 helped Ford clinch the award. Read more details at http://mediaroom.kbb.com/2015-04-01-Kelley-Blue-Book-Announces-2015-Brand-Image-Award-Winners.


The 2015 Ford F-150, its groundbreaking technology and the engineering team behind it have won the following awards and accolades:


    2015 North American Truck/Utility of the Year

    2015 Motor Trend Truck Trend Pickup Truck of the Year

    Automobile Journalists Association of Canada Utility Vehicle of the Year

    Automobile Journalists Association of Canada Pickup Truck of the Year

    Detroit News 2015 Vehicle of the Year

    Kelley Blue Book Best Buy Truck

    Kelley Blue Book Best Buy Overall

    Popular Science Automotive Grand Award Winner Best of What’s New

    2015 MotorWeek Best Pickup Truck

    Texas Auto Writers Association Truck of Texas

    Texas Auto Writers Association Luxury Pickup Truck

    Texas Auto Writers Association Full-Size Pickup Truck

    Texas Auto Writers Association Best Technology Feature

    Detroit Free Press Truck of the Year

    New England Motor Press Association Yankee Cup

    Automotive Fleet Magazine 2014 Fleet Truck of the Year

    Motor Press Guild 2014 Innovation Vehicle of the Year Over $30K

    AutoGuide 2015 Reader's Choice Truck of the Year

    New Car Test Drive 2015 Truck of the Year

    Ruedas ESPN Best Full-Size Pickup Truck

    2015 Detroit News Reader’s Choice NAIAS Awards Most Innovative

    Automotive Science Group

    - 2015 Best All-Around Performance Award Winner

    - Best Full-Size Truck of 2015

    - Smallest Carbon Footprint

    Urban Wheel Award for Urban Truck of the Year

    Green Car Technology Award

    Edmunds.com 2015 Most Popular Awards – Large Truck category

    Detroit Free Press Automotive Leadership Award – Engineering and Technology category

    Greater Atlanta Automobile Media Association Best Pickup/SUV


2015 Kelley Blue Book Brand Image Awards are based on the Brand Watch™ study from Kelley Blue Book Market Intelligence. Award calculated among non-luxury shoppers. For more information, visit www.kbb.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

About Ford Motor Company

Ford Motor Company, a global automotive industry leader based in Dearborn, Michigan, manufactures or distributes automobiles across six continents. With about 187,000 employees and 62 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

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